Beauty

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Beyoncé is the latest star to create her own line of Flash Tattoos

To say that everything Beyoncé touches turns to gold would certainly be to state the obvious, but after hearing Queen Bey’s latest announcement, we mean it in the most literal way possible. The singer/dancer/queen of the world is joining the list of stars that have launched their own collection of temporary tattoos (see: Rihanna), and teaming up with […]

eyebrow contouring

Benefit Cosmetics transforms the latest beauty craze, eyebrow contouring

Stepping into Toronto’s first Benefit Boutique, I didn’t expect the atmosphere to be so welcoming and friendly. Located in a quaint, residential community, Benefit’s latest location welcomes women (and men) to step outside their front doors and into the Barbie playhouse-like space that features a brow bar, spray tanning room, and waxing area painted in […]

mac ellie goulding

See the first images from the M.A.C x Ellie Goulding collaboration

It’s safe to say that Ellie Goulding is having a major moment. She has a hit single from the 50 Shades of Grey soundtrack, is the face of Nike, recently appeared alongside Taylor Swift’s celeb BFF squad in the “Bad Blood” music video, and now, M.A.C Cosmetics has announced that they will be collaborating with the British pop star on a collection […]